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Super Bowl XLVI: Commercials, Madonna and a Football Game

Well the Super Bowl is over, my predictions were right and amid the commercials and halftime show a football game was played.

I didn’t have a dog in the fight this year so I was able to watch the game and do running commentary on it, the commercials and the half-time show starring Madonna on Twitter. I tweeted more tonight than any single night that I have been on Twitter and it was really fun.  Seeing what other people were saying about the game, commercials and Madonna actually made watching the game a lot more enjoyable than I normally find it.

There were a number of commercials that I liked for various reasons and some that I thought could have been better.  My favorite was the Apocalypse commercial for the Chevy Silverado.  How could you go wrong with Manilow’s Look’s like we Made It playing amid scenes of destruction and Twinkies?

http://www.youtube.com/watch?v=XxFYYP8040A

Likewise I found that the Bud Light commercial involving the rescue dog Weego was really well done. My little dog Molly is a rescue and the commercial was cute.  I love my rescue dog.  http://www.youtube.com/watch?v=LoplehNzYoI Budweiser had a great commercial on the end of prohibition but if I had to choose a beer to celebrate the end of that sad period I would do a craft beer. http://www.youtube.com/watch?v=RGgosT-v5sw

Honda had a commercial for its Acura NSX starring Jerry Seinfeld, Jay Leno, a space alien and Jay Leno that showed that Seinfeld has not lost his touch.  http://www.youtube.com/watch?v=WUFSHzT2xuY It was too bad that he didn’t have a hand in the Jockey underwear commercial featuring David Beckham. That would have been so much better if they had used George Costanza doing the photo shoot with Kramer. http://www.youtube.com/watch?v=6NL5wSs-9kI

Honda had a great commercial with Matthew Broderick reprising his Ferris Buehler persona for the Honda CRV.  I love Ferris Buehler and have had a Honda CRV since 2001 so for me it was two memories. http://www.youtube.com/watch?v=VhkDdayA4iA

A different automaker had an ad which was far too funny and that I didn’t expect. It was the ad for the Fiat 500 Abarth. The commercial was really quite well done as only Italians could do mixing sexuality, Cappuccino and cars. This is not how I viewed Fiat for most of my life. When I was in Germany in the 1980s it was not uncommon to see Fiat 500‘s littering the roadside broken down.  http://www.youtube.com/watch?v=c7q1Ry0udQY

From an inspirational point of view the best commercial of the evening was Chrysler’s Halftime in America with Clint Eastwood doing the voice over.  http://www.youtube.com/watch?v=n8VpW8P8_kU

The halftime show by Madonna was better than I expected. It was kind of a retro 1980s Techno show, the only thing missing was Hans and Franz to pump you up. Madonna did the lip-sync thing well and didn’t do anything scandalous although guest singer MIA evidently have the middle finger salute during one of her solos. I didn’t see it because I was too busy tweeting pithy comments about the show to notice.

As for the game itself. It was about what I expected. It was close, the teams were competitive and it wasn’t a blow out. I really didn’t care who won so that took the pressure off. I saw the game as close enough that either team could have won and New England blew a chance to practically seal a win with about 4 minutes left in the game when Wes Welker dropped a pass that he would normally catch inside the red zone.

Eli Manning as he has shown all of this year showed that he could win when winning mattered. He, the Giants and their coach Tom Coughlin seem to have the Patriots number in big games.  The Patriots season ended with a Super Bowl loss. Tom Brady could not bring the team back in the final minute after the Patriots appeared to let the Giants score a touchdown in order to get the ball back with time on the clock. The move was a bit of twisted genius by Patriots coach Bill Belichick and if the “hail Mary” pass tossed by Brady in the final seconds had been caught by Rob Gronkowski the Patriots might have come out with a remarkable and miraculous win.

So football season is over and we can now get serious. Baseball season is just ahead and not a minute too soon.  Within minutes of the end of the game I flipped the channel to the MLB Channel.

Peace

Padre Steve+

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